1. Digital Operations & Transformation

• Define and execute a digital transformation roadmap aligned with Hypermedia’s business goals.

• Lead system and workflow automation initiatives across AdOps, campaign delivery, and technical support.

• Evaluate and integrate CRM, CMS, and AdOps systems with existing infrastructure for seamless data flow.

• Oversee process standardization, documentation, and continuous improvement to enhance performance and collaboration.

• Manage RFPs and technical assessments for new digital and media technology solutions.

2. AdOps, Campaign, and Support Management

• Oversee all Ad Operations and campaign delivery functions, ensuring flawless execution and reporting.

• Lead the support and maintenance teams, ensuring high system uptime and swift issue resolution.

• Establish KPIs, SLAs, and quality benchmarks for campaign performance, system health, and support response.

• Collaborate with business, sales, and content teams to align operational capabilities with client objectives.

3. Technology & Product Leadership

• Translate business requirements into functional and technical specifications.

• Own the lifecycle of internal tools, from design and development to deployment and maintenance.

• Evaluate existing tools and platforms, deciding whether to rebuild, integrate, or replace.

• Ensure scalability, security, and interoperability of all technology solutions.

• Supervise data infrastructure and architecture, ensuring robust analytics and insight generation.

4. Team Leadership & Collaboration

• Manage, mentor, and grow a multi-disciplinary technical operations team across AdOps, IT, and engineering.

• Promote a culture of collaboration, accountability, and innovation.

• Build cross-department alignment (Sales, Operations, Content, Finance) to ensure clear communication between technical and non-technical stakeholders.

• Serve as the bridge between technical execution and business strategy, ensuring clarity and shared understanding.

5. Infrastructure, Integration & Security

• Oversee system performance, cloud deployments (AWS/Azure), and cybersecurity.

• Define governance standards, IT policies, and data protection frameworks.

• Ensure secure and efficient integrations across systems and platforms.

• Maintain high availability and disaster recovery readiness across all digital systems.

6. Innovation & Automation

• Drive initiatives that enhance efficiency through AI, automation, and data-driven decision-making.

• Champion the adoption of Agile and DevOps practices to improve delivery timelines and collaboration.

• Identify opportunities to enhance campaign efficiency and revenue optimization through automation and better tooling.

• 10–15 years of experience in IT management, Ad Operations, and digital product or systems development.

• Strong understanding of AdTech ecosystems, campaign trafficking, DSPs, SSPs, and programmatic workflows.

• Proven experience with CRM systems, workflow automation, and system integrations (API-based).

• Hands-on knowledge of cloud infrastructure (AWS/Azure), DevOps tools, and security frameworks.

• Strong grasp of data architecture, reporting, and performance analytics.

• Experience managing digital transformation projects within a media or advertising environment.

• Leadership: Ability to inspire, coach, and lead diverse technical teams.

• Communication: Fluent in both “business” and “tech” language; translating complexity into clarity.

• Strategic Thinking: Ability to balance operational execution with long-term digital strategy.

• Problem-Solving: Strong analytical mindset with a focus on continuous improvement.

• Stakeholder Management: Skilled in aligning cross-functional teams and managing expectations.

• Adaptability: Comfortable navigating ambiguity in a fast-evolving digital landscape.